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About us

Making every balcony, terrace and rooftop a place that grows food.

SmartFarmAnywhere is a new agritech startup, proudly made in India for growers everywhere. We design hydroponic grow kits, the smart controller that watches over them, and the app that keeps you in the loop - so anyone can grow fresh food wherever they live.

Started at home by a mother and daughter, we build every kit to be simple enough to teach from - and honest about what it does.

Where it all began

Started at home, by a mom and daughter

SmartFarmAnywhere began with a simple question at home: why can't a balcony grow the vegetables we cook with every day? We're building the answer together - a lifetime of running a home and teaching, joined by a new generation's eye for technology and business.

A woman's hands in a floral sleeve planting a lettuce seedling in a rockwool cube and net pot, beside white hydroponic channels full of young lettuce

Mom

The Visionary

Teacher at heart · Everyday fruit, veggie & kitchen manager

Years of tutoring taught her how people learn. Years of running a home taught her what families really want on their plates. SmartFarmAnywhere began with her idea to bring the two together.

She knows the everyday struggle - finding vegetables that are fresh, seasonal, good quality and grown without unnecessary pesticides. And she believes “farm fresh” shouldn't have to mean farm far away.

So every kit is built for real homes and first-time growers - no farming experience, no complicated instructions, no intimidating technology. Simple enough to start with, smart enough to learn from, and practical enough to put fresh food on the table.

Because when a mother grows food, she grows more than vegetables - she grows confidence, healthier habits, and her family's connection to where food comes from.

A young woman on a sunny balcony checking the HaritLogix app on her phone, beside a white vertical tower with strawberry plants in flower and fruit

Daughter

The Builder

FinTech enthusiast · Everyday app, payments & numbers manager

Studying FinTech taught her how technology and money move together. Growing up at home taught her why Mom's idea mattered. She turned that idea into a plan.

Like most of Gen Z, she checks her phone for everything - bank balances, deliveries, train times. So why not plants? If an app can say your order is on the way, it can tell you your strawberries need attention.

So she looks after the digital side of SmartFarmAnywhere - an app that speaks plain language, honest pricing with no hidden subscriptions, and pre-booking with no payment upfront. And through HaritBhasha, she wants her generation to see that farming can be a future - science, sensors and enterprise.

Because when a daughter builds technology for her mother's kitchen, she builds it to be simple, honest and worth trusting - for every generation.

“We're not a big lab or a big farm. We're a family who wanted fresh food at home - and we're building kits we'd trust in our own kitchen.”

What we make

One family, each with a job

SmartFarmAnywhere

The company

Smart sensing, real farming - anywhere you have a little space.

UrvaraBox

The grow kits

Urvara (उर्वरा) is Sanskrit for fertile. A fertile little farm, delivered in a box.

PulseKit

The smart controller

The pulse of your farm - a steady, real-time heartbeat of how your plants are doing.

HaritLogix

The app

Your farm's vital signs on your phone, free with every Smart kit.

Why we exist

We use the space we already have, better.

Food is getting harder to grow the old way. We think the answer isn't more farmland - it's balconies, terraces and rooftops, with plants grown upward and the same water recirculating, close to the people who eat the food.

We hope it brings a little respect with it: growing even a small part of your own food changes how you see the people who grow the rest of it.

Our approach

Most home gardens fail quietly. Ours are built not to.

The excitement fades, a reading drifts, nobody notices - and the plants pay for it. So we design the whole experience, not just the hardware.

Hardware you can put together

Flat-pack kits with a picture manual. Think furniture assembly, not a plumbing project.

A controller that does the worrying

PulseKit watches pH and nutrient strength around the clock, and the HaritLogix app tells you in plain language when to act.

Honest by default

We'd rather under-promise and over-deliver. No made-up numbers, no hidden subscriptions - the monitoring app is free with every Smart kit.

Where we're headed

Starting small, on purpose

We begin with home growers and grow with them. Plans may change as we learn - that's the point of starting small.

“Sow the seeds of tomorrow, harvest hope.”

  1. Now

    Home growing

    • UrvaraBox - NFT Channels, Dutch Buckets and Vertical Tower, Basic or Smart
    • PulseKit controller (Smart) and optional grow lights
    • HaritLogix app (free)
    • Pre-booking open
    • HaritBhasha - Basics, Pro projects and Workshops
  2. Next

    Bigger spaces, less effort

    • Larger kits for terraces and villas - fully automatic
    • Automation and grow recipes
    • Nutrient refills and ready-to-plant seed pods
    • Setup help and care plans
  3. Later

    Rooftop farms and a growers' network

    • Indoor, greenhouse and container farms for commercial growers
    • Multi-site dashboards with expert support
    • A local exchange connecting growers with nearby restaurants and communities

Who we're building for

From one balcony to a whole rooftop

  • Balcony and windowsill growers
  • Families with terraces and villas
  • Restaurants, hotels and residential communities
  • Agri-entrepreneurs and farmer producer organisations
  • Schools, colleges and makers
  • Rooftop growers

Our launch

A festive beginning

In India, new things begin on auspicious days. We plan to open SmartFarmAnywhere during the festive season - on Diwali, the festival of light and prosperity. Everyone on the pre-booking list hears the date first.

Join the pre-booking list

The company

A registered company

SmartFarmAnywhere is run by SmartFarmAnywhere Systems Private Limited, a private limited company incorporated in India. Its Corporate Identification Number (CIN) and registered office will appear here.